How a Tech Consulting Firm Hired A Full-Time Digital Marketing Specialist for $2,100/mo

Editors note: some customers prefer not to be named, so we’ve purposefully removed their company name in this article. We’re their secret weapon :-)

‍What does this client’s business do?

The client is a tech consulting firm specializing in Salesforce development and data management. They build automation tools to help organizations with data protection, change detection, and code quality monitoring.

Who was hired and what was their role?

At Shepherd, we were able to help them hire Althea Mateo. She is a digital marketing professional and brings her seven years of experience in brand and content strategy to the table.

As a digital marketing specialist, her daily tasks include:

• Creating online content including, blogs and videos
• Content marketing, including e-mail marketing and content resource management (CRM)
• Social media management, including content creation, posting, and community management
• Managing organic and paid search, including budget control, tracking, and analysis to maximize ROI
• Developing and implementing strategies to acquire high-quality, relevant backlinks.
  

What is the salary of the individual they hired?

Althea now works full-time in the tech consulting firm’s time zone for $2,100 USD/month.

What was the candidate’s background prior to being hired?

Althea is an experienced digital marketing professional, with a background in project management and web development. Before she joined the firm, she worked as a project manager for a web development company. Her background in brand and content strategy, and proficiency in strategizing content for Facebook, Instagram, YouTube, and Google, plus managing ads for Facebook and Google (videos) made her a great fit for the role.

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Need to hire a digital marketing specialist for your organization? Talk to us at Support Shepherd.